Apple's ARKit platform lets developers create interactive augmented reality apps, complete with 2D and 3D elements. AR apps leverage your iPhone's cameras, display, graphics processor, and machine ...

While augmented reality (AR) may seem like sci-fi jargon, and associated with expensive, experimental devices like the Microsoft Hololens, in fact, augmented reality is widely available, and has been ...

A free augmented reality app is giving residents and visitors an immersive way to tour downtown West Palm Beach.

JLG Industries, a manufacturer of mobile elevating work platforms (MEWPs) and telehandlers, announced updates to the JLG Augmented Reality (AR) app. The updated app gives the digital tool a facelift ...

Theodore Roosevelt, known affectionately as the “conservationist in chief,” was an avid outdoorsman, passionate about preserving the country’s natural beauty and resources. And, now, he can tell you ...

West Palm Beach's new augmented reality tour brings downtown to life with dancing skeletons, animated murals, and historical ...

Shoppers are demanding more personalized offers, communications and item recommendations from retailers today. As a result, they are more willing to share personal information with retailers to ensure ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Shazam, known for its eponymous music recognition app, has launched a new ...

The clip shows a mind-blowing iPhone app being used that employs augmented reality to de-clothe unwitting victims being viewed through the iPhone’s camera. Seems like great idea, judging by the ...